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<\/td>\n<\/tr>\nYena Choi. 2023.06.30. (Photo = Provided by Yuehua Entertainment) photo@newsis.com *Resale and DB prohibited<\/p>\n<\/tr>\n<\/tbody>\n<\/div>\n<\/div>\n<\/div>\n
Reporter Lee Jae-hoon = The music video for the second single “Hate Rodrigo” by Yena Choi, a former member of the Korean-Japanese project girl group “IZ*ONE,” has been turned private.<\/p>\n
According to the K-pop industry and Yuehua Entertainment on the 30th, Choi Yena’s ‘Hate Rodrigo’ music video, which was released on YouTube on the 27th, was made private the night before. <\/p>\n
Yuehua explained, “We found that there may be infringement of trademark rights, portrait rights, and copyrights in some scenes, and we are currently working on editing the video again.” They found possession of trademark infringement related to American pop star Olivia Rodrigo. <\/p>\n
However, Yuehua caused various misunderstandings by making the music video private without prior notice. Some have speculated that Rodrigo may have made a problem. <\/p>\n
Regarding this, Yuehua explained, “It is not true that the music video was made private at the request of Olivia Rodrigo, and we will correct this.” “We have not received any related requests, and we hope that misunderstandings will not arise with each artist and fan with further unconfirmed reports, and we ask that you refrain from spreading speculation in the future. We apologize for the confusion. The music video has been edited. I will upload it as soon as it is completed.” <\/p>\n
‘Hate Rodrigo’, which Choi Ye-na participated in writing and composing and featured Yuqi of the group ‘(G)I-DLE,’ is a song inspired by Rodrigo, which is known as ‘Generation Z icon’ as the title suggests. Rodrigo, who has won three Grammys, is the hottest pop star recently.<\/p>\n
Regarding “Hate Rodrigo”, Yuehua explained that it is a song that expresses jealousy in a cute ironic way, “I hate all the kids who are better than me.” Choi Ye-na also said that Rodrigo is an object of admiration, and in this song, she added, “I maximized affection and admiration with ironic expressions.”<\/p>\n
On the other hand, the boldness of naming the real name of a pop star who is in the heyday of the same era and quoting it in the song was appreciated. However, it was pointed out that ‘hate’ was attached to the title to induce ‘noise marketing’, and at the same time, the creativity of the concept was lacking. In particular, it was regrettable that this song did not reach the level of a parody with respectful homages and jokes.<\/p>\n
Coincidentally, Rodrigo released a new single ‘vampire’ on the same day, and various debates surrounding Choi Yena’s move came out. Various Rodrigo will release their second regular album ‘GUTS’ on September 8th.<\/p>\n
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Yena Choi. 2023.06.30. (Photo = Provided by Yuehua Entertainment) photo@newsis.com *Resale and DB prohibited Reporter Lee Jae-hoon = The music video for the second single “Hate Rodrigo”…<\/p>\n","protected":false},"author":1,"featured_media":395,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[747,709,750,138,748,685,749,385,746],"powerkit_post_featured":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/realkpop.com\/wp-json\/wp\/v2\/posts\/409"}],"collection":[{"href":"https:\/\/realkpop.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/realkpop.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/realkpop.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/realkpop.com\/wp-json\/wp\/v2\/comments?post=409"}],"version-history":[{"count":0,"href":"https:\/\/realkpop.com\/wp-json\/wp\/v2\/posts\/409\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/realkpop.com\/wp-json\/wp\/v2\/media\/395"}],"wp:attachment":[{"href":"https:\/\/realkpop.com\/wp-json\/wp\/v2\/media?parent=409"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/realkpop.com\/wp-json\/wp\/v2\/categories?post=409"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/realkpop.com\/wp-json\/wp\/v2\/tags?post=409"},{"taxonomy":"powerkit_post_featured","embeddable":true,"href":"https:\/\/realkpop.com\/wp-json\/wp\/v2\/powerkit_post_featured?post=409"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}